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    Finding the perfect gift

    Finding the perfect gift

    Next week, two of my nephews have birthdays. They live in Kentucky, so we do not get to see them too often. That makes me want to get them something special, while at the same time, I do not really have a lot of insight into their current interests or wants. What should I do to get them a great gift? Get them something that I think is cool or ask them (or my brother)? This is the same situation that we run into with clients or prospects. We can try to surprise them with somet
    The World is Better Than You Think

    The World is Better Than You Think

    Does it feel like the world is improving or getting worse? Today, I wanted to share something that has nothing to do with marketing and everything to do with optimism. It is easy to get caught up in the news cycles that give the impression our country and world is so much worse than it used to be. However, if you look at the facts, that is completely wrong! I am a big fan of Peter Diamandis who wrote Abundance: The Future is Better than You Think (along with Steven Kotler). H
    Finding a Role You Can Own

    Finding a Role You Can Own

    My son, Zach, had a heartbreaker of a soccer game this weekend. They lost 2-1 with the winning goal in the last two minutes of the game. Even with the loss, it was one of the best games I have seen my son play. He really owns his role as defender. Over the past couple of years, his coaches tried him as a forward because he was fast. He did OK, but he did not have that burning desire to score. Then, it was the midfield because he is big and is smart about making plays. However

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