Copyright ©2018 Factor Four Consulting

Factor Four Consulting, Inc

5413 Burford St.

San Diego, CA 92111

tel: 858-220-0202

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Recent Posts

May 31, 2017

One of the most important aspects of being an expert is knowing what to focus on. For example, we hired an excellent dog trainer a few months ago. Now, I grew up with dogs all of my life and there are only a couple of years in the past 45 that I have not had a dog, and...

May 24, 2017

A week or so ago, I was talking with my 11-year-old son about what I was learning in The Plant Paradox. It has a pretty extensive description of the ways our food production industry and personal care products are having a negative impact on our health. He was very int...

May 17, 2017

A lot of business people I meet are looking for the “magic bullet” that will change their business. They want to find the one social media tactic, the one advertising platform, or the one referral partner that can dramatically increase their business.

And that is what p...

May 10, 2017

If you listen to the messages from most marketing automation companies (from email automation to optimizing pay-per-click results), you would think that automation makes things simple and easy to get better results. I disagree!

And based on the discussion we had a coupl...